Nata PR: the best of both worlds

Nata PR: the best of both worlds

This year, Nata PR is celebrating its twentieth anniversary. After two decades in business and now established in Montreal, Toronto, and Miami, the public relations...

Read article
NATA PR MODEL NO 3 - Identify the real influencers

NATA PR MODEL NO 3 - Identify the real influencers

With so many people online claiming to be influencers, it can be difficult to identify the real ones. Every day, our agency receives requests from influencers who...

Read article
THE NATA PR MODEL

THE NATA PR MODEL

6 steps to get known using Public Relations and Social Media.Several years ago, I hired an advertiser to get a fresh look at what we were doing and better define...

Read article
NATA PR MODEL NO 6 - The ultimate Tactic

NATA PR MODEL NO 6 - The ultimate Tactic

After finding you key words (why people want to talk about you), writing your press release, and identifying the journalists and bloggers that you need to reach,...

Read article
Is PR a direct sales tool ?

Is PR a direct sales tool ?

At NATA PR we enjoy working for big companies, but we are also passionate about smaller brands that can greatly benefit from our services.` Over the past year, we...

Read article
What (or who) do you pay for if you're looking for brand visibility?

What (or who) do you pay for if you're looking for brand visibility?

Advertising and media placement agencies don’t hesitate to purchase more and more integrated content, on top of traditional advertising. However, public relations...

Read article
Social media is not replacing public relations!

Social media is not replacing public relations!

Despite the fact that some companies are shunning public relations (PR) and focusing solely on their social media, doing so is a mistake and shows a serious lack...

Read article
Influencers – to pay or not to pay?

Influencers – to pay or not to pay?

Advertising agencies were the first to pay influencers directly from their clients’ advertising budgets. PR agencies followed suit, since they had already forged...

Read article
Public Relations and the Compound Effect

Public Relations and the Compound Effect

Time is money and PR is an investment. Like our investments in the bank, ongoing press relations pay back. There is a cumulative effect when we are able to promote...

Read article
OKA celebrates its 125th birthday

OKA celebrates its 125th birthday

NATA MODEL 1 – Why should the media talk about you?  // OKA celebrates its 125th birthdayThere are six steps in the NATA model. Yet the first is by far the most...

Read article
NATA PR becomes the official public relations agency  for the Canada-Florida Chamber of Commerce

NATA PR becomes the official public relations agency for the Canada-Florida Chamber of Commerce

The Canada-Florida Chamber of Commerce (CFCC) has officially been in operation since July 1. The CFCC is the natural extension of the existing Quebec-Florida Chamber...

Read article
David Tremblay, NATA PR’s Vice President, wins Best PR Person of the Year at Canada’s Top 40 under 40 Awards

David Tremblay, NATA PR’s Vice President, wins Best PR Person of the Year at Canada’s Top 40 under 40 Awards

The awards celebrate PR professionals in Canada and their astounding achievements and devotion to the industry. Winners were selected based on their commitment to...

Read article