Kérastase has devoted the past 40 years to developing the art of hair care dedicated to the beauty of women. This begins at the beauty salon with the hair stylist’s personalized expert care, and continues at home, with products designed for each hair type.
After launching the brand in Canada in 2001, NATA PR designed and implemented Kérastase product launch strategies for over 13 years.
Thanks to the outstanding efforts of NATA PR, KÉRASTASE is the first brand in the hair care category in Canada. The agency has been generating exceptional results for Kérastase, for many years.Vincent Lemieux, Product Manager KÉRASTASE