The Nata PR School (EN) Podcast

Learn how to combine public relations and social media to make yourself known with the advice of an international PR expert who will reveal the pros's secrets.

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The episodes


47- PR and Marketing Laws – Rule no. 8: Truthfulness

47- PR and Marketing Laws – Rule no. 8: Truthfulness

This law has become essential since the advent of social media, and no one can do without it in a crisis.And with consumers suddenly able to voice their dissatisfaction...

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46- PR and Marketing Laws – Rule No. 7: The Law of Firsts

46- PR and Marketing Laws – Rule No. 7: The Law of Firsts

The Law of Firsts – or the Law of Leadership – is one we all know.Let’s see if you can name the first brands that come to mind for you, and for consumers in...

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45- Interview with Alain Audet General Manager, Canada PHOREST Salon Software

45- Interview with Alain Audet General Manager, Canada PHOREST Salon Software

Hello!Welcome to this 45th episode of the NATA PR SCHOOL podcast.It’s my pleasure to welcome Alain Audet, General Manager, Canada of PHOREST Salon Software, an...

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44- The Laws of PR and Marketing: Rule No. 6 The Law of Compound Effect

44- The Laws of PR and Marketing: Rule No. 6 The Law of Compound Effect

This rule is literally the key concept of public relations. It’s also true in marketing, but there it doesn’t work the same way.We know what the compound effect...

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43- PR and Marketing Laws – Rule No. 5: The Law of Perception

43- PR and Marketing Laws – Rule No. 5: The Law of Perception

We tend to believe that the best sales come from the best products.Many great marketing managers spend a tremendous amount of time making sure their product is the...

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42- PR and Marketing Laws - No. 4: Words

42- PR and Marketing Laws - No. 4: Words

You may have heard of the law of focus, which is that one of the most powerful concepts in marketing and PR is to lodge a word in your customers’ minds. When it...

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41- Talking to my computer to reinvent PR

41- Talking to my computer to reinvent PR

Hello!Welcome to this 41st episode of the NATA PR SCHOOL podcast. Talking to my computer to reinvent PR.Two years ago, I wondered how I could, as a public relations...

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40- Interview with Pascal Desjardins Founding President BELLA VITA INTERNATIONAL

40- Interview with Pascal Desjardins Founding President BELLA VITA INTERNATIONAL

Hello!Welcome to this 40th episode of the NATA PR SCHOOL podcast.I have the great pleasure of welcoming Pascal Desjardins, president and founder of BELLA VITA INTERNATIONAL,...

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39- Four reasons to register for the NATA PR SCHOOL

39- Four reasons to register for the NATA PR SCHOOL

For several months now, I’ve been inviting you to combine public relations and social media. Today, I’d like to go back to the basics and tell you why I created...

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38- PR and Marketing Laws - No. 3: Success

38- PR and Marketing Laws - No. 3: Success

After the law of failure, I thought I might talk about success – which is, in my humble opinion, a more inspiring law.The Collins English Dictionary defines success...

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37- PR and Marketing Laws – No.2: Failure

37- PR and Marketing Laws – No.2: Failure

Have you noticed this word being used more and more by senior executives and business coaches?I’ve had fun doing what I so often urge you to do: Google searches....

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36- PR and Marketing Laws – Rule No.1: Predict the Future

36- PR and Marketing Laws – Rule No.1: Predict the Future

It’s hard to predict the future, isn’t it? Yet often that’s what our customers are asking us to do.We understand that the marketing directors we work with...

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